How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 01:13
Place
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Price
People
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Perception
Is Russia now too weak to save the Assad dictatorship in Syria again?
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Good marketing is doing this well.
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Scottie Scheffler’s wife reveals infant son’s bathroom mishap during Memorial win - New York Post
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Processes
Product
Apple’s Spin on the Personalized Siri Apple Intelligence Reset - Daring Fireball